Imagine5
Amsterdam 2025
Imagine5 approached me to collaborate on three explainer videos. They were drawn to my experience in collage animation and wanted a unique visual style to enhance their storytelling. The goal? To make complex environmental concepts more engaging, digestible, and visually compelling.
Making Sustainability Stick
Assembling the Visual Puzzle
I worked with their scripts and pre-edited videos, selecting key moments for illustration. While they had ideas, I had creative freedom to shape the best visual storytelling approach.
Content, Cut & Ready to Share
To maximize engagement, I created multiple format versions—tailored for YouTube, Instagram, and the Imagine5 website, ensuring a seamless viewing experience across platforms.
A Collage of Ideas
I combined photography, vector art, textures, clean lines, and vibrant colors with fluid animation, creating a bold, handcrafted, and dynamic look.
Spreading the Message Far & Wide
As a rising platform in 2024, Imagine5’s content strategy—including these explainers—has fueled massive growth: 179+ million views, 30+ million people reached, 3.6 million engagements.
Direction: Benjamin Suliteanu / Script: Kiana Kazemi / Art Direction: Shaivalini Kumar / Motion Design Graphics: Arturo Urquiza / Edition and Post: João Lopes